
Our Story

100 Years of Master Butchery

In 1920, after Harry Howard had served in WW1, he rented the Gayton shop that exists today. He eventually bought the shop, along with the surrounding properties and built the abattoir. A few years later, he also bought the shop in Castle Acre, hoping that his 2 eldest sons could run one shop each. Harry ran the Gayton shop for 54 years, and was still slaughtering at 80 years of age. Julian Howard's mother and father purchased the Gayton shop in 1974.
In 2002 Julian and Clare Howard bought the business from his parents. Julian is very passionate about sourcing everything locally, he works with many of the surrounding farmers and buys his animals from them. The bullocks from Sandringham Estate, pigs from South Creake and sheep from Wormegay, so it is definitely local.
We aim to provide the finest quality meat for our loyal customers, allowing them the best food and buying experience possible. We have a great emphasis on our quality of service, while providing an extensive range of products to suit all customer desires. Something truly unachievable by mainstream markets. We pride ourselves on the sustainable, ethical background of everything we provide, produce and bring to our customers.
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All of our meat is locally sourced and butchered, with all the love, care and attention it deserves. We pride ourselves on creating something that is truly noteworthy, which is why we monitor the animal from start to finish to ensure maximum quality.
Our services today
To this day, we have 3 local shops serving the highest quality meat available. We deliver produce to the surrounding areas, so everyone can enjoy the highest quality products. We realise the importance of a small production line and strict ethical approaches when producing meat based products, after all, it is basic human nature to eat meat!
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